The French Exhibition Ecosystem: Viparis, Comexposium, GIFAS and UNIMEV: A Handbook for Foreign Exhibitors
France hosts 250+ international trade fairs per year, from Paris Air Show (2,453 exhibitors, 316,000 visitors) to Maison&Objet (twice yearly), SIAL Paris (7,500 exhibitors), and Salon de l'Agriculture (600,000 visitors). The operational difficulty is not the venues but the organiser ecosystem: Viparis, Comexposium, GL events, GIFAS, UNIMEV, Promosalons. A handbook for foreign exhibitors covering who you actually deal with at each stage and how French business culture changes the brief.