Modular vs Custom Exhibition Stands: The Lifecycle Carbon Reckoning Under CSRD and ISO 20121
The modular versus custom decision is no longer brand versus budget. With CSRD applying to roughly 50,000 European companies and ISO 20121 audit gateways at fairs like EuroShop, Salone del Mobile and Light + Building, your stand carbon number now lives in the annual report. A research-backed lifecycle comparison with real kgCO2e per sqm figures across build approaches.